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Felipe Lloreda
Behind the Scenes: Reportaje 360, “Cali, a salsa industry”
In anticipation of “Cali, a salsa industry” launching next Monday, the 14th, we interviewed multimedia editor Mauricio Gonzalez about the project. Read further to learn about the latest edition on the “Reportaje 360″ site, their work flow and why they believe user-submitted content is imperative for the success of their multimedia initiative.
Colombia new media editor discusses “Reportaje 360″
I recently stumbled across the fascinating, and extremely innovative, multimedia series “Reportaje 360″ by Colombia site elpais.com.co via French blogger Antoine Laurent. I was so impressed with the site that II Spanish editor Andrea Ballocchi interviewed Felipe Lloreda, new media editor of El Pais, to get an inside look at how they produced this series. Read on to learn how they planned, organized, and produced a site of this magnitude, and why they believe these types of interactive consoles are imperative for the future of journalism.
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