Lately, I have noticed an increase in multimedia projects that utilize motion graphics and animation to visually depict a story. While this medium has been used for years in the film industry, I would argue that it has been mostly underutilized in our field until now. Using Adobe After Effects, producers can either combine animation within a traditional video format, or use motion graphics as the entire video.
I recently watched “Did You Know 4.0,” a visual analysis of the digital world by design consultancy firm XPLANE. According to a blog post on their site, the video was developed with Keynote, and “the four and a half minute video visually informs about the brave new world of social media and newfound communication technologies, which have forever changed the media landscape.”