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MSNBC
Innovative Individuals: Ashley Wells
Ashley Wells, Executive Creative Director at msnbc.com, has spent the last ten years at msnbc thinking of new ways to digitally interact with users as they consume the daily news. Ashley said that his creative team works separate from the multimedia team. “Our Creative Development department does not create traditional multimedia,” he said. “We are a collection of about 30 designers and developers—many with news backgrounds—responsible for the user-facing experience of our sites. So the overall designs and functionality of pages across devices, media players and interactive templates like timelines, charts, maps, etc. Increasingly, we invent storytelling formats for both content and advertisers.” We are happy to recognize Ashley as this week’s “Innovative Individual” for his many years of experience in UI design and development.
Innovative Individuals: Paige West
If the name Paige West does not ring a bell, you definitely need to keep reading. Director of MSNBC’s Interactive Studio, Paige leads 11 online producers to develop all of the interactive multimedia for the “top global news site.” Talk about a big role to fill! We are honored to select Paige for this week’s “Innovative Individual” for all of her innovative work at MSNBC, as well as her other multimedia contributions at Second Story and NewsU.
Innovative Individuals: Meredith Birkett
Coincidentally, after I chose to feature Meredith Birkett, senior multimedia producer at MSNBC, for this week’s innovative individual, MediaStorm founder Brian Storm summed up my reasoning perfectly on her LinkedIn profile: “Meredith is one of the best in the business. She’s a constant champion of quality and a leading ambassador of multimedia storytelling.”
MSNBC interactive editor Vu Nguyen discusses stimulus tracker
I was pleasantly surprised to see Vu Nguyen’s blog “BiofusionDesign” come back alive recently with several posts about his latest mapping projects at MSNBC. The best part about it is that he discusses what tools he used for specific projects, and other “behind the scenes” information. If graphics interest you, I would highly suggest checking out Vu’s site for inspirational projects, insights and tips about the field.
Behind the Scenes of MSNBC’s “Week in Pictures”
MSNBC produced a must see video about their “Week in Pictures” feature. In this video you can hear from Brian Storm and Tom Kennedy, see how MSNBC editors make the selection, and learn how the feature has evolved over the years. I really enjoyed watching this video, and I know you will too!
MSNBC takes the lead in innovation efforts for multimedia presentations
MSNBC wins my vote for the most creative interactive in a long time. Check out their latest package, Battle of the Bags: Paper vs. Plastic. My initial impression was WOW! The design is top notch and I have to credit fellow UNCer Evann Strathern for combining so many unique elements into one engaging story.
Told [...]
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