The New York Times has been pushing out new multimedia coverage of the Winter Olympics daily for the past two weeks, and frankly it’s been difficult keeping up with them! Thankfully, they created a landing page to promo all of the packages – all 24 of them – for our convenience. Personally, I would argue that the best part of this gallery is the ability to see a broad overview of their extensive coverage, which allows me to think about the decisions that went behind what medium to use with what story. As you can see, some packages are step graphics, while others are map-based interactives, while others are video vignettes.
Last week, I came across two eerily similar multimedia packages about the new stadium for the Dallas Cowboys. The New York Times chose a video format, allowing the user to sit back and watch the 3D animation and listen to the reporter’s synced voice-over track. On the other hand, USA Today built an interactive graphic, allowing the user to move the animation with a scrubber bar. This is a great opportunity to analyze the two and think about how the medium selected impacts the user experience.
In this week’s edition of II’s summer guest blogger series Brian Vernellis, former sports producer at The Times in Shreveport, La., discusses the importance of integrating multimedia elements into traditional sports coverage, and highlights specific examples of successful sports packages.
I am happy to announce that the Special Olympics World Summer Games multimedia site went live today and it is something that everyone must check out. Possibly the largest multimedia production ever attempted, it is baffling how much time and effort went into this project … and I can say baffling because I was caught [...]
